Why are we doing this?
Christmas will be very different this year. In the last 12 months:
- There has been a 95% increase in food parcels given out to households with children
- A record 1.9 million food parcels have been given out
- 900,000 more children have requested free meals since the start of the pandemic.
- The Trussell Trust predicts a 61% increase in the use of food banks between October and December.
With unemployment rising, use of food banks on the up and families across the nation struggling to make ends meet, many children face a cold, hungry Christmas.
Our goal is to bring at least one smile to as many of these children as we possibly can. We may not be able to fix everything, but we can absolutely make sure they receive at least one good present this year.
That’s why we’re launching 1,000 Smiles. You can either send us a gift as detailed above or make a donation to the cause and we will use all your funds to buy a suitable gift.